When Farmers Ruled Hollywood: 24 Astounding Turn-Of-The-Century Photos (2024)

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Cahuenga Pass. 1892. Wikimedia Commons

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Hollywoodland sign. Circa 1920. Flickr

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The first known musical event at the Hollywood Bowl: two women perform atop a barn door. Circa 1920. Wikimedia Commons

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The view from Olive Hill, which is located in the present day Barnsdall Art Park, East Hollywood. 1895. Wikimedia Commons

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An early film shoot in progress. 1917.Wikimedia Commons

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The first permanent film studio in Hollywood — Nestor Motion Picture Company — on the corner of Gower Street and Sunset Boulevard. 1911.

David Horsley's Nestor Company came to Hollywood from Bayonne, New Jersey on October 17, 1911. Six days later, this photograph was taken.

Wikimedia Commons

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The North Hollywood Pacific Electric Car Station located at the intersection of Chandler and Lankershim Boulevards. 1919.

The rail system was eventually dismantled in 1952 due to the popularity of cars. The original station, however, still stands.

Wikimedia Commons

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Panoramic view of Cahuenga Pass. 1915.Wikimedia Commons

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The first hotel in Hollywood, known as Glen-Holly Hotel, on the corner of a street that today is known as Yucca Street. The hotel was built in the 1890s. Wikimedia Commons

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The first Pacific Electric trolley, also known as "Red Car." 1911. Wikimedia Commons

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Looking down at Vine Street from Hollywood Boulevard. 1906. Wikimedia Commons

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Intersection of Hollywood Boulevard and Highland Avenue. Date unspecified. Wikimedia Commons

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Looking west from Cahuenga Avenue onto Hollywood Boulevard. 1905. Wikimedia Commons

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Looking north from Ardmore Hill. 1900. Wikimedia Commons

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Employees of Vitagraph Studios. Date unspecified.Wikimedia Commons

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The intersection of Hollywood and Highland. 1907. Wikimedia Commons

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An original advertisem*nt for Hollywoodland development. 1924. Flickr

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The entrance to the Hollywood Police Station on Cahuenga Avenue. Circa 1910-1915. Wikimedia Commons

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Employees of the Nestor Motion Picture Company. 1911. Wikimedia Commons

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Nestor Motion picture Company. 1912. Wikimedia Commons

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North side of Hollywood Boulevard looking toward Cahuenga Avenue. Circa 1900-1905.Wikimedia Commons

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Actors Mary Pickford and Douglas Fairbanks in front of the entrance to their Pickford-Fairbanks Studios, hanging entrance signs. 1922.Wikimedia Commons

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A pineapple ranch on Franklyn Avenue. Circa 1900-1903. Wikimedia Commons

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Panoramic view of Hollywood, with most land divided for agricultural purposes. Circa 1903-1905. Wikimedia Commons

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Today, it's difficult to imagine that back in the 1870s, Hollywood was nothing more than a small agricultural community.

Of course, back then it wasn't called Hollywood, but was instead known as the Cahuenga Valley. This area was a frost-free belt that stretched along the base of the Santa Monica Mountains and a place of great importance to the region's farmers. After all, it was an agricultural paradise where pineapples grew with abundance and bananas ripened almost overnight.

But the agricultural paradise of the Cahuenga Valley was not to last long. The real estate boom of the 1880s saw men with entrepreneurial talents turning farm land into suburbs with ferocious rapidity. One such talented man was H. J. Whitley, who saw the potential of the Cahuenga Valley and hatched a plan to buy the land.

Legend has it that, on his honeymoon in 1886, Whitley and his wife stood on top of the hill overlooking the valley when suddenly, a Chinese man with a wagon carrying wood appeared out of nowhere. Whitley supposedly asked the man what it was he was doing, and the man replied, saying what Whitley heard as “I holly-wood,” meaning that he was hauling wood. Whitley was inspired and took the name for his new town which he was yet to buy.

Only Whitley never did buy the land because a man named Harvey H. Wilcox beat him to it. Whitley had shared his Hollywood idea with others and the news traveled fast. Wilcox heard the idea, stole it, and liked Whitley's idea for the name so much that he stole that too. In 1887, Hollywood was born.

Curiously, Wilcox and his wife, Daeida Hartell (who, according to another version of the legend, is said to have convinced Wilcox to buy land near the Cahuenga Valley in the first place and who came up with the name Hollywood after speaking to a woman from Ohio), never wanted Hollywood to become the movie capital of the world, or anything of the sort.

All they wanted was to create a “utopian subdivision” for “cultured, wholesome Midwesterners looking for fresh air and a second act in California,” as Curbed Los Angeles writes. Hartell also wanted the new community to be completely Christian. There was not going to be any liquor, firearms, pool halls, or even bicycle riding.

But Hartell's dream was short-lived. In 1903, the town’s citizens voted on whether or not Hollywood should become an official city, and not the small community Hartell had wanted. Hartell opposed the measure but could not vote (she was a woman after all) and the town became a city.

By 1912, motion picture companies began setting up shop in the area. This was because most motion picture patents were held by Thomas Edison’s Motion Picture Patents Company of New Jersey, which made life extremely difficult for motion picture companies. As such, many of them fled west, where Edison’s patents could not be enforced.

Hollywood was a great place to flee to. For one, it was far from Edison but it also had great weather and a diverse landscape that was perfect for filming different kinds of settings. Things then snowballed from there — and the rest is Hollywood history.

After this look at Hollywood history, check out 48 more photos that will transport you right back to vintage Hollywood. Then, have a look at Hollywood's old loves to see the some of the most surprising romantic pairings in Hollywood history.

When Farmers Ruled Hollywood: 24 Astounding Turn-Of-The-Century Photos (2024)
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